15 Must-Try Email Design Tools and Email Template Builders

Filza Naveed


in Employee Email

Quality email design isn’t just for show. It helps make your communications more readable and engaging. Below, we break down the best email template builders to elevate your email content!

Great email design plays a pivotal role in ensuring that messages are not only read but understood and acted upon. Beyond aesthetics, a good-looking email and email design platform enhance user experience and accessibility for all email recipients.

That’s where email template software come into play. These handy tools streamline the email design process, offering pre-designed, customizable layouts that maintain brand consistency and a polished look and feel to all of your communications.

Below, we list the best email design tools and template builders to help you ensure every email catches your employees’ attention and gets the message across.

Learning how to design an email isn’t always easy. Depending on the type of email you’re sending, you may need to include all kinds of multimedia that Outlook and Gmail email design doesn’t always offer! Our list of the best email design software makes achieving great internal email design super easy.

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1. ContactMonkey

ContactMonkey is an all-in-one email design powerhouse that works directly from Outlook and Gmail.

With a drag-and-drop email template builder, an AI content generator, email automation, built-in SMS, employee analytics, and dozens of integrations, ContactMonkey makes employee communications more intuitive than ever.

We may be a bit biased but our customer stories speak for themselves. ContactMonkey helped companies like Joules achieve a consistent email open rate of 90 per cent and higher across their workforce. Meanwhile, the internal communications pros at Mettler Toledo saved 25 days a year on email creation.

You can see ContactMonkey in action with a free 14-day trial today! Here are some features you’ll be able to instantly access:

Create stunning responsive email templates without any design experience

Choose from a library for the best pre-made internal email template design—or create email designs from scratch using your own easy-to-use content blocks:

ContactMonkey gives you powerful tools for optimizing your email design. Using our click maps feature, you can see how your employees are interacting with your emails; this data can help you put important information where your employees are more likely to see it.

ContactMonkey’s email template software is built on rows. When you’re laying out your email template, you use rows to decide where to place your content:

Easily add and remove content as you build using rows. You can even adjust how the individual rows are laid out for precise control.  Save your customized rows so you can use them again in the future.

Emails built with ContactMonkey’s HTML email design software will display perfectly across all devices and email clients. You’ll never need to worry about broken images, random links, or messed-up formatting ever again.

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Get instant employee feedback with Emoji reactions and employee comments

With emoji reactions, you can collect actionable data using your email campaigns in seconds. Employees are more engaged when they see that their input is valued and they’re able to interact with the content they’re being shown.

Emoji reactions like yes/no can be combined with questions for great looking email campaign design and in-depth employee feedback.

Best of all: you can collect employee opinions completely anonymously with ContactMonkey’s anonymous comments feature.

If you’re struggling to come up with effective employee survey questions, try using ContactMonkey’s OpenAI ChatGPT integration to save time on your internal emails. Simply write a prompt describing what you’d like to learn with your email, and edit the suggested questions according to your audience.

Emails employees want to open

Maximize employee email impact with personalized merge tags

Another thing that makes ContactMonkey the best email design software is its hyper-personalization.

Studies have shown that emails with personalized subject lines have an almost 30% higher open rate than non-personalized emails. Your employees are bombarded with emails sent to thousands of other recipients every day; merge tags allow you to personalize your email subject lines and body copy according to who is receiving it. 

Within ContactMonkey’s email design platform, you can easily add merge tags to send personalized emails

Personalized employee email design with merge tags

Save time creating email content with OpenAI ChatGPT integration

The less time you spend creating content for your employee emails means more time for analyzing metrics in order to optimize your internal communications. If you’re struggling to come up with unique copy for your emails, try using ContactMonkey’s OpenAI ChatGPT integration to generate text for your emails.

Simply write a prompt describing what you’d like to include in your email, and then edit the generated text according to your needs. You can even use our ChatGPT integration to create survey questions or effective subject lines for your internal communications.

OpenAI ChatGPT3 integration

Boss-approved budget proposal

An email template so good that it gets a “yes!”

Captivate email recipients with multimedia, embedded gifs, and videos

ContantMonkey’s email template builder features content from GIPHY’s massive library of GIFs and memes. Convey emotion where words fall flat with animated GIFs in your emails. Or, embed videos to create a multisensory reader experience.

Target the right audience for better engagement

Using ContactMonkey’s List Management feature, you can easily create custom email lists—without needing IT—to target relevant groups of employees.

These email lists integrate with your Human Resource Information System (HRIS) like Workday and ADP, as well as Azure Active Directory, so they’ll update automatically as employees join and leave your organization.

list management ContactMonkey

Be sure to check out our internal communications case studies to see how other companies use ContactMonkey’s email creation software to drive employee engagement via internal communications.

Seamlessly navigate all of your favorite workplace tools

ContactMonkey lets you easily navigate between multiple workplace tools.

Through integration with your HRIS, Azure Active Directory, and Workday, among others, ContactMonkey makes internal communications seamless. Best of all: you can manage all of this from your Outlook or Gmail account.

And that saves you hours in the work week!

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2. Canva

Canva is one of the best email template design tools for non-designers who don’t have the time to play with Adobe Photoshop or InDesign.

The email design platform makes it easy to stay on top of email design trends by highlighting the latest styles and layouts in modern email design. 

You can play around with Canva’s pre-made email design templates or create your own template, using your company’s colours, images, and branding. Canva’s email design toolkit also includes quick video tutorials that teach you how to use this simple and efficient tool like a pro. 

Why this is one of the best email templates sofware for internal communications:

  • You can download your visuals in a variety of formats such as JPEG, PNG and PDF and create images in all sizes for social media or for print. 
  • You can play around with a variety of fonts and colours to make your visuals more vibrant or simply use their colour picker tool to align everything with your company’s branding.

3. Piktochart

When looking for stellar email template software and design tools, you must look for a tool that empowers you to create beautiful infographics, presentations and flyers. Look no further than Piktochart!

It’s free and you need absolutely zero design experience to get started. That’s what makes Piktochart one of the most intuitive email builder tools.

You can choose from Piktochart’s pre-made custom templates and also edit various elements of these templates such as images, fonts and colours.

The email design platform also has a variety of text options with different font styles, sizes, colours and opacity settings. You can easily flip and rotate images as well or stretch them if you need to. This is one of the best email design tools you can use!

Why we love this corporate internal communications tool:

  • We love how you have the option to include charts within your infographic to represent any type of data. We know the C-Suite loves charts so this one’s extremely useful for internal communications professionals.
  • You’re also able to insert a map or include a YouTube or Vimeo video within your Piktochart to illustrate something further. Pretty neat, isn’t it?

4. Venngage

If you’re looking for an alternative to Piktochart, Venngage is one of the best email builder tools to have. It enables you to create beautiful infographics as well as other great visual content.

You can choose from a variety of different charts, themes, templates and icons. The email design platform even lets you upload your own photos and backdrops to align everything with your brand.

Why we love this design tool for internal communications:

  • You can track who is viewing your images through the social analytics feature so this is a great way to keep track of your employee engagement.
  • Venngage’s templates are much simpler to use and play around with when compared to some of the other options out there so it’s perfect for those who aren’t too design savvy.  

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5. The Noun Project

When it comes to examining free designer tools, we must talk about some of the iconography websites.

Don’t you just love icons? We sure do! Add an icon to your social media visual or use them to enhance your infographics, icons can really make your work stand out like a pro!

We recommend using The Noun Project‘s email design builder to choose from dozens of amazing icons.

Internal communications pros can download previously created icons or add their own to their projects by signing up for a free account. 

The only disadvantage with The Noun Project is that when you download an icon. You either must attribute it to the designer or pay a fee (usually $1.99) to buy it without attribution. 

Why this is one of the best internal communications tools:

  • You can fully customize the icon colour, rotation and background by using their pro-download feature.
  • Choose from over a million curated icons and enhance any creative project you’re working on! You can easily add icons to Google Docs, PowerPoint or Word without interrupting your email workflow.

6. Icon Finder

When researching the best email design software, a great option for icons is Icon Finder. You can search for icons on any given topic and find tons that are completely free to use.

You can also switch to the premium account if you want more access to various icons.

Why we love this free email design platform for internal communications:

  • You can change the colour of any icon you want to use before you download it.
  • You can use various backgrounds against any icon to see how it looks against a certain backdrop and download it with that same backdrop if you wish to do so.

7. Unsplash

Exploring tools with gorgeous photographs is a must when talking about great design tools. That’s why Unsplash is one of the top email design platforms on the market.

Unsplash offers a large collection of free high-resolution photos and has become a great resource for those looking for free stock images.

You can choose photos from various categories such as “Animals,” “Fashion,” “Business,” “Arts and Culture” and much more.

Why we think this is a great design tool for internal comms:

  • Unsplash photos are free to use for distribution purposes and you don’t need to give attribution to the photographer.
  • You can find photos on almost any industry and add them to your presentations or social media to make your feed or presentation more professional.

ContactMonkey’s responsive email template builder includes access to a 500,000+ free image library. No need to trawl the internet looking for the perfect royalty-free image, let ContactMonkey’s internal communications app do the legwork!

8. Pexels

Another great email template design software and stock photography website that has made it on this stellar design tools list is Pexels.

If you’re looking for more than one website to get stock photos, you should definitely check out Pexels. They offer tons of gorgeous visuals that’ll make your projects look spectacular!

Just like with Unsplash, Pexels email template design software offers free stock photos on almost any topic and from a variety of industries by professional photographers.

Why we love this company’s internal communication tool:

  • All the photos are free for personal and commercial use so you can freely share these on social media without attribution.
  • You can even use animated visuals by choosing from Pexels’ stunning videos to make your social media feed or presentation stand out even more!

9. Animoto

When talking about great email template design software, we must also bring in some video tools. Video, after all, is quite key to boosting employee engagement and making your content stand out even more.

Unfortunately, most of us don’t necessarily have the skills, equipment or expertise to churn out flawless videos.

This is where you could really benefit from a cloud-based video tool, such as Animoto, enabling you to create professional videos in minutes.

If you want to try out Animoto, watch this video to see how you can create great stuff as an internal comms pro.

Why we like this email template design tool:

  • You can create your own unique videos by adding different photos and visuals and choose from Animoto’s music library to add sound to your video.
  • The finished video can be directly uploaded to your social media channels from Animoto and there’s even an Animoto app so you can play around with video without ever having to leave your phone.

10. Magisto

Another great option for effective email design software is Magisto.

This is a web-based email template design tool and video maker for your PC. But you can also download the Magisto app and create great videos in minutes.

You can choose the videos or photos you want and decide which editing style suits your business’s tone and style. You’re also able to add music to your videos.

Why we like this email builder tool:

  • Magisto’s email design builder will edit your raw video and make it look visually appealing.
  • You’re able to keep track of video engagement through the analytics provided by Magisto, which are great for gauging employee engagement levels.

11. Ripl

If you’re not really looking to create videos but are more into the idea of GIFs or quickly animating images, look no further than Ripl.

Ripl is one of the best email templates software and iPhone apps on the market today. Best of all: it’s completely free to use if you don’t have a problem with their watermark being displayed on your visuals.

But you can switch to the paid version of the email template design software and get rid of the watermark by paying $9.99 per month.

Why we love this design tool for internal communications:

  • You can easily turn quote images into animated quotes with Ripl to share on social media or within your employee newsletter.
  • If you use the pro version, you can use Ripl’s music library and choose from dozens of fonts and designs and add your company logo to your visuals.

12. Adobe Photoshop Lightroom CC

Ever taken employee photos at a team event but they came out looking too dark to put on your social media channels or share within your employee newsletter?

You should download the Adobe Photoshop Lightroom CC app.

It doesn’t matter if you’ve never used Photoshop before. This email template design tool and app is super easy to navigate and it’ll literally take you seconds to adjust your photos. Not to mention, your photos will always be good enough to share on social media.

Why we love this free email design builder tool for internal communications:

  • The app is completely free to download, enabling you to easily crop photos, use the “light” feature to adjust the exposure, balance the vibration or saturation of your photos using the “colour” feature and much more!
  • If you’re a budding or aspiring photographer, this is must-have tool that can enable you to totally improve your photography game!

13. VEED

VEED is an online video editing platform that allows you to reduce complex tasks to just a few clicks. With VEED, you can automatically add subtitles to the video, giving your employees the option to watch your internal comms video without sound.

Why we love this video editing tool for internal communicators:

  • You can keep all your content, fonts, logos, and colour palettes in one place! That way, you’re always on-brand for your internal audience.
  • This platform is has a free plan so you can explore the easy-to-use video editing tool.

14. BEE Free

This email creation software offers more than 150 ready-made templates as well as the ability to create your own template using custom blocks. The email builder tool even offers a range of free design concepts and ideas on its blog, so you get a dose of email design inspiration as well.

Why we love this clean email design software:

  • More than 100 templates to choose from.
  • Compatible with many other apps/software.
  • Mobile-friendly design.

15. Stripo

No list of top email builder tools is complete without this email creation software. With AMP support and the ability to preview emails across dozens of digital environments, Stripo helps users build HTML emails without any coding knowledge.

Why we like this email builder tool for internal communicators:

  • Ability to create image carousels and accordions within emails.
  • Wide range of testing and previewing options.
  • Available in a free version to explore different templates.

Best Practices for Email Design

No matter which email design ideas or email design software you choose to implement, there are a few email design best practices you’ll want to follow no matter what. Below, we break down our top email design tips to ensure quality, professional email design across every device.

  • Eye-catching subject lines: keep it short (no more than 60 characters), use emojis (if appropriate), and convey urgency.
  • Follow a visual hierarchy: make sure priority information goes first and stands out the most.
  • Choose a reader-friendly layout pattern: the F-shape and Z-shape design are most appealing to readers’ eyes.
  • Use brand colours: email backdrops, CTAs, graphics, and copy should all evoke your brand colors consistently.
  • Make your emails pop: keep copy short and add quality images, email tables, GIFs, memes, and other standout elements.
  • Leverage white space: breaking down paragraphs and leaving enough white space is absolutely essential for keeping your emails reader-friendly, especially when it comes to mobile first email design.
  • Make your CTA buttons stand out: these are your “learn more” or “subscribe now” options and should be highlighted in bold colours and unique fonts.

Still wondering how to create email designs that stand out? Check out our complete guide to email newsletter design and see a range of email and employee newsletter design examples to get inspiration for your next internal newsletter.

Check out our blog to learn more about internal email trends and stay up to speed on the future of email.

Email Design Need Not Be Complex

So, there you have it. 15 amazing email design tools to help you up your design game without having to rely on a designer. These can help bolster your internal email strategy or provide useful insights for creating an internal communications software buyer’s guide.

Have you used any other design tools that we could add to this list? Tell us in the comments below. We’d love to hear from you!

Want to start using our epic email template builder and create beautiful employee newsletters in minutes? You may be interested in learning about our email design software for internal comms. Book a free demo with one of our teams to see all that ContactMonkey can do!

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