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Global State of Internal Communications Report 2025

AI is shaking up workflows, budgets are tightening, and engagement is tougher than ever. So, how are teams adapting? In our 6th annual report, we surveyed 450+ IC pros from 400+ organizations across 50 countries to uncover key trends, challenges, and wins shaping the future. 

In this report, you’ll discover:

Navigate the new IC landscape
Find out how comms teams are handling AI, hybrid work, and shifting employee needs—and get tips to keep your strategy ahead of the curve.

Uncover key trends & obstacles
Stay ahead of critical challenges—like budget cuts and engagement dips—so you can adapt your strategy before they impact your team.

Turn valuable data into action
Get data-backed takeaways to refine your strategy, prove ROI, and align your internal comms with business goals.

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“Many of us in internal comms are primarily writers and editors, so it’s a pleasure to use a platform that is intuitive to navigate. Also great for reporting to senior execs and seeing what’s working and not at a glance!”
Karen R.

Communications Project Management Consultant

Enterprise company (>1,000 employees)

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