Cristina Hure

Cristina is a marketing and communications professional who specializes in crafting strategic communications that drive engagement and align with organizational goals. With a background in public relations and digital communications, she brings strong insights in internal communications, informed by her studies in cross-cultural communication within workplace environments and experience working with internal communication tools. Cristina applies communication and psychology principles to her writing, researching and creating content on internal communications topics that help organizations better connect with, engage, and support their employees.

Articles

Crafting Engaging Employee Newsletter Content: 10 Best Strategies

Crafting Engaging Employee Newsletter Content: 10 Best Strategies That Actually Work

Apr 8, 2025

In an age where AI and automation dominate inboxes, it’s easier than ever to send internal messages. At the same time, it’s harder to make your comms cut through the clutter. This article covers how to create an employee newsletter content strategy—even with limited resources. Your employee newsletter is a direct line to the people

Internal Communications: The Most Overlooked Business Strategy in Times of Uncertainty

Internal Communications: An Overlooked Business Strategy Amidst Global Uncertainty

Apr 4, 2025

In a world defined by volatility, companies can’t afford to leave internal communications as an afterthought. These are the stats and insights every business leader needs to understand why strategic internal comms is the key to stability, engagement, and resilience in 2025. The world is experiencing upheaval, which impacts organizations of every size and industry.

How to create an internal communications content calendar

10 Steps To Create An Internal Communications Content Calendar

Mar 31, 2025

With the right internal communications calendar, you can manage a schedule that aligns company-wide objectives with employees’ attention spans. Read on as we share how to create a balanced internal comms calendar that hits every note. You’re about to press “send” on your monthly HR memo when—ping!—your CEO’s leadership update goes live on the intranet.

Best communication tools for business and the workplace

10 Best Communication Tools For Business And The Workplace

Mar 28, 2025

Are you struggling to get employees to engage with your internal communications? If your current communication tools aren’t increasing employee engagement it may be time for a change. To set you up for success, here are the 7 best communication tools we recommend to our comms BFFs. From team communication tools that make async collaboration

How to create an internal comms channel matrix.

How to Create an Internal Comms Channel Matrix

Mar 26, 2025

If you’ve ever wondered, “Would this comms be better as an email, a Slack message, or a town hall announcement?”, this one’s for you. Consider this your go-to guide for creating an internal communication channel matrix that ensures every message finds the best medium! In today’s workplace, information flies in every direction—from intranets to instant

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