FREE WEBINAR RECORDING

How to Measure Internal Communication Effectiveness with Email Newsletters

How to Measure Internal Communication Effectiveness with Email Newsletters

Discover the secrets to supercharged employee newsletters with ContactMonkey and Brilliant Ink. Learn about the most common newsletter challenges and how to overcome them.

12:00 P.M. EST | 9 A.M. PST

Thursday, December 17, 2020

Measurement is a persistent challenge for internal communicators across the globe. Afterall, how can you tell if your internal comms strategy is working or not? If it is working, how do you prove its impact to leadership? Join us on Thursday, December 17 at 12:00 p.m. ET as we share useful tips on how you can track and measure your internal communications through email newsletters!

What you'll learn:

Why measurement is such a pressing challenge

The role metrics play in bringing a successful strategy to life

How you can use ContactMonkey’s email tracking tool to prove success and make data-driven decisions

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About The Speakers

Helen Deverell

Helen has experience in both in-house and agency roles. She helps organizations listen to their employees and understand how they can improve their internal communications. She specializes in strategy, content creation, internal communication audits, and writing skills training. Helen blogs about the profession, regularly judges awards and has spoken at events, and on webinars, on the topic of internal communication.

Alison Davis

Alison sets the strategic direction for Davis & Company and leads the development of new products and services. Since founding the company in 1984, she has provided senior counsel to clients such as American Water, BD and International Flavors & Fragrances. Alison has written or edited these groundbreaking books: 49 ways to improve employee communications, The Definitive Guide to HR Communication and Your Attention, Please. An online columnist for Inc.com, Alison frequently writes articles for leading business and trade publications. A sought-after speaker on communication issues, Alison has led sessions for such organizations as Public Relations Society of America, The Conference Board, Society of Human Resource Management and International Association of Business Communicators. Alison holds a bachelor’s degree from Douglass College, Rutgers University.

Sara Mcguire

Sara is a Content Lead at Venngage. She loves visual storytelling and finding ways to make boring information engaging. When she isn’t creating content for Venngage’s blog and YouTube channel, you can find her drinking a cup of tea or trying to befriend the nearest animal. Follow her on Twitter @sara_mcguire‏.

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