ON-DEMAND
Email or Intranet? When to Use What
Internal communicators often struggle to balance email and intranet communications. This webinar explores how these channels work together, when to use each, and how analytics from both platforms can drive smarter content decisions.
What You’ll Learn
How to use both email and SharePoint intranet to enhance employee engagement
Best practices to tailor your messaging for email vs. intranet to maximize impact
Insights on intranet content performance (ideal article length, best times to post, etc.)
Speaker
Cai Kjaer
CEO & Co-Founder, SWOOP Analytics
Cai leads a team dedicated to helping organizations improve communication and collaboration through data-driven insights. With expertise in Social Network Analysis and a background as a Microsoft MVP, Cai leverages data from Microsoft and Workplace by Meta to deliver actionable analytics. Under his leadership, SWOOP conducts the world’s largest independent benchmarking study of Microsoft Teams, M365, Viva Engage, and Workplace, supporting organizations across industries.
Gemma Saint
Director, Customer Success and Growth (North America), SWOOP Analytics
Gemma has over 15 years of experience in internal communications, digital workplace strategy, and content creation. She specializes in helping organizations improve collaboration, communication, and engagement through platforms like Microsoft 365, Viva Engage, and Workplace from Meta. Gemma has led major intranet projects, driven enterprise social network adoption, and delivered change management programs for global brands, including the Virgin Media and O2 merger. A career highlight includes speaking at Microsoft HQ on creating a successful SharePoint Online intranet. Her expertise spans project management, strategic planning, user adoption, and digital communications technologies.
Ryan Duguid
Chief Product Officer, ContactMonkey
Ryan is a product leader, seasoned executive, investor, advisor, and coach with over 30 years in the global software industry. He’s built and grown successful companies, driven product and M&A strategy, redefined markets, secured multi-million-dollar deals, and even helped connect a country to the Internet. With a background in Computer Science and Psychology, Ryan thrives at the intersection of technology, business, and human behavior—solving complex problems and unlocking potential through innovation and cultural change.
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