Need leadership buy-in? Get your internal comms strategy approved faster with our resource hub.

Learn more
As the email marketing specialist at Email on Acid, Laura Horkey is slightly obsessed with email strategy and is often geeking out on A/B testing, behavioral patterns of subscribers, and the occasional pop culture reference in her email copy. Outside of work, she can be found on a baseball field or at a backyard bonfire with her husband, two kids, and poodle-mix puppers somewhere in Northwest Arkansas.

More articles by