Writer bio: Cristina Hure

Cristina Hure

Cristina is a marketing and communications professional who specializes in crafting strategic communications that drive engagement and align with organizational goals. With a background in public relations and digital communications, she brings strong insights in internal communications, informed by her studies in cross-cultural communication within workplace environments and experience working with internal communication tools. Cristina applies communication and psychology principles to her writing, researching and creating content on internal communications topics that help organizations better connect with, engage, and support their employees.

Articles by Cristina Hure

5 Best Crisis Communication Case Studies and Examples

Sep 6, 2024

Whether dealing with internal crisis communication examples or broader corporate crisis communication examples, studying case study crisis communication scenarios helps organizations develop a robust crisis communication plan that effectively responds to difficult circumstances. For internal communicators and HR leaders, the crisis communication case studies in this article serve as valuable lessons in the art and science of dealing with crises.

Top 10 Internal Communications Trends for 2026

Sep 3, 2024

This post explores the top internal communication trends for 2024, highlighting how these practices are shaping the future of work and redefining how organizations engage with their employees. From AI-powered tools to hyper-personalized messaging and a renewed focus on trust-building and employee well-being, here are a few employee communication trends aligned with the evolving needs of a modern workforce.

Why is Employee Feedback Important in a Business Organization?

Sep 3, 2024

The true power of feedback is not just about hearing what employees have to say—it’s about turning input into actionable strategies. In this post, we'll uncover why employee feedback is important for achieving business success, explore specific benefits, and outline tips and tricks for creating effective employee feedback loops.

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