Cures for the Common Employee Newsletter

Discover the secrets to supercharged employee newsletters with ContactMonkey and Brilliant Ink. Learn about the most common newsletter challenges and how to overcome them.

12:00 P.M. EST | 9.00 A.M. PST

Wednesday, 15 June, 2022

For internal communicators, email is often the most reliable, measurable, and effective channel in our arsenal. According to the Global State of Internal Communications 2022 study, 79% of internal communicators have increased their usage of email for employee communication over the past two years. So, we’d better make sure it’s worth the interruption in our employees flow when we send them an email. Join ContactMonkey and Brilliant Ink on Wednesday, 15 June at 12:00 PM ET, as we address the top three common ailments for newsletters: information overload, design and formatting flaws, and a lack of clear measurement. We’ll also share a wealth of actionable cures for each! You’ll leave armed with insights and next steps to power up your next employee newsletter.

What you'll learn:

Poll and survey ideas to help assess whether your content is on-target

How to make your email newsletters more appealing – from the subject lines to multimedia content to finger-friendly calls-to-action

Key internal email metrics and benchmarks – what opens and clicks on your emails actually mean, best times and days to send emails, how to interpret the data, and tell a story with it!

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