Measure
Ask
See who engaged with one campaign, then zoom out
Start scoped to one send, then ask “is this normal for this team?” without opening five reports.
The prompt
Which department had the best open rate for this campaign?
Keep the conversation going
– How does that compare to other departments over the last 30 days?
– Which department had the lowest click rate on this campaign?
Works in
Insights AssistantHow to use
The zoom-out question rolls the same segments up across every send in the window.
Where: Campaign Performance Overview
The prompt
Which department had the best open rate for this campaign?
Keep the conversation going
– How does that compare to other departments over the last 30 days?
– Which department had the lowest click rate on this campaign?
