Check
Rule
Retired and banned terms
Every organization has words it officially stopped using and still uses. This catches the old division name and the slogan from two rebrands ago.
The prompt
Flag any use of these words or phrases: ‘[old product name]’, ‘[former department name]’, ‘[phrase leadership has retired]’. Flag them in headings, body copy and button text alike. Do not flag them inside URLs or email addresses.
Works in
ConfidenceCheckHow to use
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Where: Settings → Email Settings → Custom Check (Owners and Admins)
In packs: Brand guardian
The prompt
Flag any use of these words or phrases: ‘[old product name]’, ‘[former department name]’, ‘[phrase leadership has retired]’. Flag them in headings, body copy and button text alike. Do not flag them inside URLs or email addresses.