Measure
Ask
Find your best send day
Test the folk wisdom about Tuesday mornings against your own data.
The prompt
Which day of the week has had the best open rate over the last 6 months?
Keep the conversation going
– Does that hold for emails tagged [Newsletter]?
– What about time of day?
Works in
Insights AssistantHow to use
Six months gives you enough sends per weekday to mean something.
Where: Analytics dashboard
The prompt
Which day of the week has had the best open rate over the last 6 months?
Keep the conversation going
– Does that hold for emails tagged [Newsletter]?
– What about time of day?